Real Estate Sign In Sheet Template – Real estate open houses not only sell homes, they are also one of the best sources for potential customers and sellers.
Think about it – where else but at an open house can you meet dozens of active local buyers, many of whom don’t yet have an agent, who may need to sell a property?
Real Estate Sign In Sheet Template
Open houses are a win-win situation for you as an agent, but a large part of your success will depend on being able to properly capture these leads with an open house sign-up sheet. And therein lies the problem.
Free Simple Real Estate Open House Sign In Sheet
Building your own login sheet from scratch can be difficult. There are a number of templates available, but then the question becomes which one to use. Not to mention you have to make sure visitors to the open house fill it out.
With so much travel on the log, it’s great to have a little extra help. We’ve created three free open house sign-in sheet templates that you can use for your next open house, along with tips to help you choose the right one for your needs.
Before you print off a stack of sign-in sheets and head to your next open day, here are some quick but important points to remember.
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Most open houses do not lead to sales. Research shows that only around 6% of home sales come directly from open houses.
While you may want to spare your listing clients this detail, it’s important to realize that open houses aren’t what they used to be.
The majority of buyers (93%) no longer pick up the Sunday newspaper in the station wagon for the open house day, but buy at home via the Internet.
Sign Up Sheet / Sign In Sheet Templates (word & Excel)
Yes, it’s true that pictures of an open house full of visitors are great marketing for your listing, but it’s the conversations with neighbors and first-time sellers that ultimately get your listing that count.
The right open house sign sheet can really impact your success as an agent. A listing is your best opportunity to get a list of active, local leads in person, which you can then qualify and nurture.
People who attend an open house are already interested in real estate. Many are actively buying homes, others are likely to buy in the future and some may have an existing property they also need to sell.
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All that’s left to do is make sure you give them a good form to fill out. Aim for a professional-looking profile that inspires trust, reassure your registrants that you won’t misuse their information, and be clear that the information you collect is complete and accurate.
The hottest prospects will always answer all the questions on the sign-in sheet. But others can skip your sheet if they can’t find it or it doesn’t seem important to do so.
You don’t want to let this lead generation opportunity go to waste, so make sure you’re set up for success.
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Put the sheet in a visible place and ask everyone to sign in when they arrive. Most people are happy to do what they are asked when you show them how. Emphasize that you are here to help open house guests achieve their real estate goals.
For others, giving a reason can encourage participation. Try asking open house guests to log in for everyone’s safety, to be notified of other upcoming open houses, or to follow the brokerage’s rules.
One thing you’ll notice right away is that open house registration sheet templates come in all forms. Options range from very basic forms to full surveys for home buyers.
Free Real Estate Property Sheet Template
Deciding which type of sheet to use is always a compromise. With a more basic form, you have to do more work to contact and qualify leads, but you get more leads into your CRM. With more inquiries, participation goes down, but lead quality is generally higher.
Here are three approaches to try, including three printable PDF open house sign-in sheet templates that you can freely use.
Sometimes simplicity is best. That’s the idea when it comes to using a simple open house registration form.
Real Estate Open House Sign In Sheet, Realtor Flyer Template
With this sheet you can capture the name, telephone and e-mail of all visitors to the open house. There is also space to document the location, date and time of the open house, so you know where these leads came from when you get back to the office.
This card is a good choice when you expect an audience or when you want to capture as many potential customers as possible.
This sign-in sheet is a good option for real estate agents focused on phone and email marketing. The sheet also contains a note about how you will use the information it provides.
Download: Open House Sign In Sheet Template
An open house sign-in sheet that qualifies potential customers can be helpful when you need to know more in advance about your open house visitors.
With this sheet, you can collect the complete contact information of an open house visitor, including their address. A few simple questions also help you qualify your prospect’s real estate interests and needs.
This sheet is a good choice when you want to collect more detailed information. An address allows you to market them immediately with postcards and flyers. Knowing if a prospect has an agent and if they want to buy or sell is also valuable to have in advance.
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A more detailed sign-in sheet like this can be helpful and won’t take long for open house visitors to fill out at the door.
To get the most out of the leads you generate from an open house, a comprehensive registration questionnaire is the way to go.
With this questionnaire, you not only collect all the contact information of open house visitors, but also learn about their real estate needs and preferences. The questions this plugin sheet asks include:
Free Real Estate Sign In Sheet Template
By making most of the questions multiple choice, you can get a lot more information from your potential customers without much extra time.
A comprehensive quiz is great, but it’s best to use it strategically. When you expect an open house with fewer but more serious buyers, it’s a good move. It is also useful for real estate agents who have an organized and segmented lead generation system.
Open houses are a great way to generate future leads, but the right contact sheet template is only part of the equation. The rest depends on how you look at it.
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Immediately after the open event, start entering the data from the sign-in sheets into CRM. Be sure to add any notes from the conversations you had with the visitors to your CRM record.
Then, the day after the open event, follow up with an email or phone call. Customize it with any details that stand out from your conversations or survey responses. Thank them for attending the open house and ask how else you can help them.
Another way to help keep your email communications clean and organized is to use an email tool like Folio.
Simple Real Estate Open House Sign In Sheet Template
Folio is an add-on for Gmail and Outlook that organizes your messages using AI-based algorithms. Saving 5-10 hours each week in your email workflow has never been easier.
Folio connects directly to your work inbox and automatically organizes your email, giving you contextual access to all the information you need to increase your productivity in minutes.
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Open House Sign In Sheet Marketing Instant Download Doc
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